WhatsApp unveils some new exiting features for its growing popular Channels broadcast messaging option, including in-stream polls, voice notes, and a new way to share public Channel posts as a personal status update.
Now, Channel admins will be able to send polls to their audience, providing another way to spark group engagement and gauge sentiment.
In this example (of Dessert Debate), polls will appear in-stream, with full vote counts displayed at the right.
Generally, polls spark more response and boost community connection, so they are an easy, low-effort engagement option. As such, the addition of polls within WhatsApp Channels makes a lot of sense, and you can anticipate seeing them in your chats in the near future.
The Voice Notes feature, meanwhile, will offer admins another creative way to engage their groups.
The popularity of voice posting options fluctuates, but celebrities can use it to share unique, engaging updates with their WhatsApp audiences.
Regardless, it’s another creative consideration with a range of potential outcomes.
Additionally, WhatsApp now allows Channel members to forward channel updates as Status updates, if the Channel is not private.
Upon long pressing a chat or image within a Channel, you will now be able to forward it to your personal Status update, which can be a great way to promote public channels.
Moreover, WhatsApp is increasing the number of admins that a Channel can have from one to 16, which will provide more capacity to maximize functionality.
There are a few handy updates here, which will surely help the app drive more engagement through Channels. It is because of growing usage popularity of WhatsApp in states like North America which will help the publishers to connect with their audience and keep them updated with latest brand’s news.
This is a growing concern, and these new tools could spark even more interest.
Have a look at our useful post how to download WhatsApp in Laptop for your interest.