It’s essential to find the best SEO auditing tools since every business today is heavily investing in social media and digital marketing to increase brand recognition and sales online. The number of companies recruiting their marketing teams is increasing, and some are hiring SEO agencies, SEO consultants, and freelancers to do their online marketing.
In order to get ranking positions for the landing pages and keywords, Search Engine Optimization (SEO) plays a crucial role in popularizing websites in major search engines. In general, we begin doing SEO for a website by doing an SEO audit first. To do this, we need the best SEO auditing tools. The process of SEO auditing takes a lot of time, as we have to analyze all the pages of the website with the aid of several technical tools.
Many SEO audit tools can be found on the web to audit and analyze the website for problems. In order to improve search results and rankings, we need to prepare a detailed Audit report.
Here are 10 trusted and best SEO Audit tools that can work well for you in 2022.
1. Woorank
Website owners, digital marketing companies, and B2B marketing companies can benefit from Woodrank’s website auditing tool for analyzing websites.
Moreover, it analyzes On-Page SEO and Off-Page SEO, broken links, backlinks, and locates defective web pages, and makes recommendations to improve the visibility and ranking of the site. It also offers free and paid versions and allows us to download audit reports in PDF format. The Woorank reports are easy to understand, and SEO consultants can quickly fix website problems with them.
2. Raven Tools
In terms of digital agencies and SEO consultants who need quality reports with the recommended technical SEO issues, Raven Tools is an awesome tool. We can use this tool to obtain suggestions regarding site page speed, design, social media metrics, backlinks, and online reputation.
Raven Tools provides a list of SEO tools for researching and optimizing your website. Making reports for audit, marketing, and social media is easy with the tool. If you want to run marketing campaigns and increase the ranking of your website, Raven Tools is the best choice.
3. Semrush
As yet another tool for auditing and research, Semrush is extensively used in tracking organic keywords, competitor research, backlinks, and PPC keyword research.
In order to boost our website ranking, we can use the Semrush tool aggressively to track competitors’ data. To learn more about the features of Semrush, check out the best SEO tool review.
The following are the main features of SEMRush:
- Analyze the advertising strategies and budgets of your competitors
- Identifying competitor ad copies
- Identifying top publishers and advertisers
- Analyzing backlinks
- Create effective advertising campaigns
- Identify the best keywords for SEO and PPC
- Comparing with competitors
- Excel format is available for exporting complete analytical reports
- Tracking your position on the web and an audit of your website
4. Moz
SEO tool provider Moz is a large SEO agency and one of the most prominent providers of SEO tools. Moz products are extensively used by website owners in their SEO processes. Moz Rank, Domain authority, and page authority are metrics used by SEO experts when building links with other sites. It offers both free and pro tools aimed at small and large businesses.
Moz offers the following free tools:
- Open the Site Explorer
- Exploring keywords
- MozBar
- List of businesses
- Business Console
- Research Categories
5. WebCEO
Another vividly used auditing tool is WebCEO, which identifies all the issues with the website. It is mainly used for tracking and monitoring SEM campaigns, managing links, monitoring competitor activity, and optimizing keywords.
The following are some of the main features of WebCEO:
- Optimization of keywords
- Link Building
- Competitor Analysis
- SEO Performance Reports
6. SpyFu
SpyFu is an excellent tool for observing your competitor’s activity and extracting their insights. The tool is also very useful for SEO enterprises and web owners to do online marketing, digital marketing, and sales activities.
By entering a URL on the SpyFu homepage, we can get all the insights of the website and its competitors, including keywords, backlinks, and the number of searches.
SpyFu’s main features include:
- Organic Search
- Inbound Clicks
- Paid Search (PPC)
- Top Keywords
7. SEO Site Checkup
SEO Site Checkup is a free website audit tool that will analyze and rate your entire website in 6 different categories. These include mobile usability, SEO issues, social media, servers, security, and the semantic web. This is an SEO tool that provides you with all the data from search engines, the site health score, the performance of the website, and the failed checks on the site.
Additionally, the tool includes features such as:
- Monitoring SEO
- Repairing SEO issues
- Analyzing the competition
- SEO Reports
8. Found’s SEO Audit Tool
For digital marketers and agencies, Found’s SEO Audit is very useful for identifying problems with websites and finding solutions. With a URL, we can get all audit details related to technical issues, content issues, and external links. The auditing results can also be downloaded in PDF format for sharing with clients and others.
It is one of the best SEO Auditing Tools.
9. Seoptimer
Seoptimer is also a great free tool to find errors on a website. The tool will recommend procedures to improve the website’s search ranking. For auditing individual web pages, we can also download the Google Chrome extension.
10. Screaming Frog
As well as being a desktop program, Screaming Frog is also a crawling tool for analyzing your entire website. The tool provides useful insights into your website’s SEO problems by crawling the entire site.
In addition to examining various parameters related to site links and links outbound, meta descriptions, anchor text, security, broken links, response time, and ALT tags, this auditing tool also enables you to identify broken links. Additionally, the tool will crawl up to 500 URLs for free.
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